“The people you work with are everything.”

Joy Hawkins is a Google My Business product expert, owner of Sterling Sky and Local Search Forum, and author of “The Experts Guide to Local SEO.” She’s a prime example of what happens when your passion and your expertise intersect. Joy shares her love for the ever-evolving, exciting local SEO field in forums, conferences, and her writing.

“One of the mistakes small business owners make when they start is they don’t price themselves high enough.”

On this podcast, Joy shares the insights she gained and challenges she faced in her career. Here we discuss

  • Making your customers stick through online engagement
  • Avoiding bad turnover by picking the right employees and ensuring they are satisfied with their jobs
  • Attracting the right customers by valuing your service correctly
  • The importance of delegating tasks to prevent burnout
  • The benefits of joining conferences

You can connect with Joy through the following platforms:

Twitter: https://twitter.com/JoyanneHawkins

LinkedIn: https://ca.linkedin.com/in/joyhawkins

Local Search Forum: https://www.localsearchforum.com/

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